Appfire champions a choose-your-work culture—remote-first with options to work from home, in offices, or while traveling—along with flexible time off and growth on your own terms. The Marketing Data Analyst role partners with Demand Generation, Product/Content Marketing, and Customer Experience to design and maintain a unified marketing measurement framework and translate data into actionable growth strategies, reporting to the VP of Demand Generation. Key responsibilities include building dashboards across campaigns and lifecycle stages, analyzing pipeline metrics like CAC, ROI, and attribution, supporting experimentation and optimization, and ensuring data accuracy and transparency. Appfire is a remote-first company with 850+ employees across 28 countries, serving 20,000+ customers including Fortune 500s, and pursuing social impact through Appfire Town and the Pledge 1% program. The company maintains security certifications (ISO 27001/27017, SOC 2 Type I & II), runs a channel program with 800+ partners, has strong award recognition, and is an equal opportunity employer (Req ID: 754).
