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The Strategic Account Manager for NAMER drives profitable growth for Adaptavist's most strategically important enterprise customers, working with a Strategic Account Director to execute growth plans, build multi-threaded stakeholder relationships, and expand the company's footprint across the enterprise. They coordinate across Presales, Delivery, Customer Success and strategic partners to move opportunities forward and deliver meaningful customer outcomes, and the role suits commercially ambitious professionals aiming to develop the skills, relationships and track record to become a Strategic Account Director. Key duties include strategic account development (multi-year plans, understanding customer structures and transformation programs, identifying expansion opportunities, tracking account health and competitive dynamics) and pipeline generation with value-based selling, including MEDDPICC qualification and customer-specific value propositions. They manage stakeholder relationships across technology and business drivers, identify champions, maintain executive access, and collaborate with partners (e.g., Atlassian, GitLab, Harness, AWS, IBM, Datadog) to develop partner-sourced opportunities and support deal execution. In forecasting and commercial discipline, they maintain CRM hygiene, ensure forecast accuracy, participate in account reviews and QBRs, and manage opportunities from qualification to close, coordinating internal resources effectively.

As Field Marketing Manager for North America, you’ll partner with the regional sales team to align marketing initiatives with sales goals, build pipeline, accelerate deals, and drive revenue using data-driven attribution and close collaboration. You’ll translate territory plans into marketing strategies, prioritize programs with regional sales leadership, and provide market trends, customer behavior, and competitive insights to inform campaigns and improve deal velocity. You will lead regional marketing planning and execution, managing integrated multi-channel demand generation programs (events, ABM, organic/paid media, email, and digital), coordinating with suppliers for end-to-end events, and ensuring consistent messaging with regular metrics and stakeholder reporting. Localisation and partner marketing involve optimizing local SEO and website content, updating the regional site within global guidelines, serving as the main marketing contact for partners, and developing joint GTM plans and communications with partners. The role emphasizes measurement and outcomes, enabling regional BD and SD teams, reporting results, and contributing to continuous improvement across Adaptavist and the Group through cross-functional collaboration.

The NAMER Field Marketing Team Lead oversees and develops a regional field marketing team, bridging regional marketing execution with sales alignment to build pipeline, accelerate deals, and grow regional revenue. They partner with regional sales leadership to shape territory planning and account strategy, translating pipeline goals into targeted marketing initiatives and using data to monitor funnel performance. They lead regional planning, budgeting, and execution of integrated campaigns (ABM, events, digital, partner co-marketing), including localization of global campaigns and enablement for sales development. They act as the main senior operational contact for partners, coordinating with Solutions Marketing for joint GTM programs and collaborating across Brand, Marketing Ops, Design, and other teams for cohesive execution and knowledge sharing. They establish KPIs and dashboards, review performance data for optimization, and report outcomes to regional and global stakeholders to support data-driven decisions and continuous improvement.