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This role sits in Miro’s Demand Generation team within Integrated Marketing and partners with Campaigns, Marketing Ops, and Regional Marketing to drive enterprise, data-driven pipeline growth across new logos and existing customers. As Senior Specialist, Demand Generation, you’ll own the execution and optimization of lifecycle, ABM, and nurture programs, designing and scaling campaigns across acquisition, nurture, activation, and expansion to improve engagement and conversion. You’ll collaborate with cross-functional teams to implement both scaled (1:many) and tailored (1:few/1:1) programs, and continuously improve performance through testing, insights, and optimization at the intersection of execution and experimentation. Responsibilities include building lifecycle programs and experiments; partnering with Campaigns, Design, and Content; scaling ABM playbooks with regional teams; overseeing execution quality with Marketing Ops; building Marketo infrastructure; defining dashboards and ensuring data quality and Salesforce attribution; and integrating AI tools to accelerate workflow. Requirements include 4+ years in Lifecycle Marketing/Demand Gen/ABM in Enterprise B2B, 1+ year hands-on Marketo and Salesforce, proven ability to drive measurable engagement and conversion, ABM experience, strong segmentation and personalization, creative messaging, analytics and dashboard skills, and excellent cross-functional communication with AI tool experience; and benefits include equity, wellbeing, WFH equipment allowance, and an annual Learning & Development stipend, within a diverse and inclusive culture.

This role sits within Miro’s Demand Generation team and supports the Enterprise, sales-led motion by driving predictable pipeline growth through data-driven demand programs that target both new logos and existing customers. As Senior Specialist, Demand Generation, you’ll own end-to-end lifecycle, ABM, and nurture programs, designing and scaling campaigns across acquisition, nurture, activation, and expansion to improve engagement and conversion across target accounts. You’ll collaborate with cross-functional teams to execute both scaled and personalized programs, lead experimentation and optimization, build lifecycle infrastructure in Marketo, and define dashboards to ensure data quality and alignment with Salesforce while integrating AI tools to speed workflows. Requirements include 4+ years in lifecycle/demand gen/ABM in Enterprise B2B, 1+ year Marketo/Salesforce experience, a proven track record building lifecycle programs and ABM playbooks, strong segmentation/personalization, and strong analytical and creative, cross-functional collaboration skills. Miro offers global benefits (equity, wellbeing, equipment allowance, L&D stipend), a diverse and inclusive culture, and a mission to empower teams to create, with a commitment to belonging and information on the Recruitment Privacy Policy.

- This role sits in Miro's Demand Generation team within Integrated Marketing, collaborating with Campaigns, Marketing Ops, and Regional Marketing to drive Enterprise pipeline through demand generation across target accounts, including both new logos and existing customers. - As Senior Specialist, Demand Generation, you will own the design and optimization of lifecycle, ABM, and nurture programs to grow pipeline, crafting campaigns across acquisition, nurture, activation, and expansion to boost engagement and conversions. - You will partner with cross-functional teams to deliver both scaled (1:many) and tailored (1:few/1:1) programs, continually lifting performance through testing, insights, and data-driven optimization. - Responsibilities include building lifecycle programs, running experiments and A/B tests, translating campaign narratives into lifecycle executions, scaling ABM playbooks with regional teams, and maintaining Marketo infrastructure with QA and alignment to Salesforce. - Requirements include 4+ years in Lifecycle Marketing, Demand Gen, or ABM in Enterprise B2B, 1+ year of hands-on Marketo and Salesforce experience, a track record of measurable engagement and conversion, strong segmentation and analytics, cross-functional communication, and a willingness to apply AI tools; the role offers benefits such as equity, wellbeing perks, a WFH equipment allowance, and an annual Learning & Development stipend.

This role, Senior Specialist, Demand Generation, sits in Miro’s Demand Generation team within Integrated Marketing and partners with Campaigns, Marketing Ops, and Regional Marketing to drive predictable pipeline growth for Enterprise sales across new logos and existing customers through data-driven demand programs. You’ll own the execution and optimization of lifecycle, ABM, and nurture programs, design campaigns across acquisition, nurture, activation, and expansion, and work to improve engagement and conversion across target accounts. You’ll partner with cross-functional teams to deliver both scaled (1:many) and tailored (1:few/1:1) programs, continuously improve performance via testing and insights, and fuse lifecycle marketing fundamentals with a data-driven experimentation approach. Requirements include 4+ years in Lifecycle Marketing/Demand Gen/ABM in Enterprise B2B, 1+ year hands-on Marketo and Salesforce, a proven track record of driving measurable engagement and conversion, ABM experience, strong analytics and dashboard skills, cross-functional communication, and the ability to apply AI tools and workflows to improve efficiency and outcomes. Perks include equity, a wellbeing benefit, a WFH equipment allowance, and an annual Learning & Development stipend, alongside a diverse, collaborative culture; Miro emphasizes belonging and inclusion as a global company with a mission to empower teams to create the next big thing.

The role is Senior Specialist, Demand Generation within Miro's Demand Generation team, supporting the Enterprise sales-led motion and driving predictable pipeline by creating and converting high-quality demand across target accounts. You will own the execution and optimization of lifecycle, ABM, and nurture programs, designing campaigns across acquisition, nurture, activation, and expansion, and partnering with cross-functional teams to deliver both scalable (1:many) and highly personalized (1:few/1:1) programs. Responsibilities include building lifecycle programs for Enterprise customers and prospects, running experiments and A/B tests to improve conversion, translating campaigns into lifecycle executions with Campaigns/Design/Content, scaling ABM playbooks with regional teams, and managing Marketo/Salesforce infrastructure and reporting. Requirements include 4+ years in enterprise B2B lifecycle marketing or ABM, 1+ year hands-on Marketo and Salesforce, a proven track record of driving engagement and conversion, strong segmentation/personalization, analytics, cross-functional communication, and a demonstrated ability to apply AI tools to workflows. Miro offers benefits such as equity, wellbeing and equipment allowances, an L&D stipend, and a culture that emphasizes diversity, belonging, collaboration, and growth across a global team.

This role sits in Miro’s Demand Generation team within Integrated Marketing and partners with Campaigns, Marketing Ops, and Regional Marketing to drive Enterprise pipeline growth through data-driven demand across target accounts. As Senior Specialist, Demand Generation, you’ll own the execution and optimization of lifecycle, ABM, and nurture programs across acquisition, activation, engagement, and expansion, delivering scalable (1:many) and tailored (1:few / 1:1) programs to improve engagement and conversion. You’ll build and optimize lifecycle programs, run experiments and A/B tests, translate broader campaign narratives into effective lifecycle executions, and partner with regional teams to develop and scale ABM playbooks that drive high-value account engagement and conversion. You’ll need 4+ years of Lifecycle Marketing, Demand Generation, or ABM experience in Enterprise B2B, 1+ year of hands-on Marketo and Salesforce experience, a track record of measurable funnel impact, strong analytics and dashboard skills, and the ability to apply AI tools to improve efficiency. Miro offers a global benefits package including equity, wellbeing, equipment allowance, and an L&D stipend, and emphasizes diversity, inclusion, and belonging as core to its culture and mission.

This role sits within Miro’s Demand Generation team, part of Integrated Marketing, partnering with Campaigns, Marketing Ops, and Regional Marketing to drive predictable pipeline growth for enterprise by creating, capturing, and converting high-quality demand across target accounts. As Senior Specialist, Demand Generation, you will own the execution and optimization of lifecycle, ABM, and nurture programs across acquisition, nurture, activation, and expansion to improve engagement and conversion across target accounts. You’ll collaborate with cross-functional teams to deliver both scaled (1:many) and tailored (1:few/1:1) programs, run experiments, build lifecycle infrastructure in Marketo, define dashboards, and integrate AI tools to accelerate campaigns and optimization. Requirements include 4+ years in Lifecycle Marketing/Demand Gen/ABM in Enterprise B2B, 1+ year with Marketo and Salesforce, a proven ability to drive measurable engagement and conversion, ABM experience, strong segmentation/personalization, creative and analytical skills, and cross-functional communication, with experience applying AI workflows. Miro offers a global benefits package (equity, wellbeing benefit, equipment allowance, L&D stipend), a diverse, inclusive culture, and the opportunity to contribute to a mission-driven company that supports growth and collaboration across a global team.

- The Senior Specialist, Demand Generation role sits in Miro’s Demand Generation team within Integrated Marketing and partners with Campaigns, Marketing Ops, and Regional Marketing to drive enterprise pipeline growth across new logos and existing customers using data-driven lifecycle, ABM, and nurture programs. - You will own the execution and optimization of lifecycle programs across acquisition, nurture, activation, and expansion, designing both scaled (1:many) and tailored (1:1) campaigns to improve engagement and conversion across target accounts, and continuously improve performance through testing and insights. - Responsibilities include building and maintaining lifecycle infrastructure in Marketo, defining dashboards and reporting, partnering with Campaigns, Design, Content, and Marketing Ops, scaling ABM playbooks with regional teams, and integrating AI tools to accelerate campaign build, QA, content creation, analysis, and optimization. - Requirements: 4+ years in Lifecycle Marketing, Demand Gen, or ABM in Enterprise B2B; 1+ year of hands-on Marketo and Salesforce experience; proven track record of driving engagement and conversion across the funnel; ABM experience; strong segmentation/personalization; creative and analytical mindset; cross-functional communication; and ability to apply AI tools. - What’s in it for you: a global benefits package including equity, wellbeing benefit, WFH equipment allowance, and an annual Learning & Development stipend; a diverse, collaborative team with location-specific benefits; and information about Miro as a mission-driven company focused on empowering teams to create the next big thing.

The role sits in Miro’s Demand Generation team within Integrated Marketing, partnering with Campaigns, Marketing Ops, and Regional Marketing to support the Enterprise sales-led motion and drive predictable pipeline growth by creating, capturing, and converting high-quality demand across target accounts, across both new logos and existing customers, with data-driven programs to accelerate revenue and improve conversion. As a Senior Specialist, Demand Generation, you will own the execution and optimization of lifecycle, ABM, and nurture programs that drive pipeline growth, design and scale campaigns across acquisition, nurture, activation, and expansion, and partner with cross-functional teams to deliver both scaled (1:many) and tailored (1:few/1:1) programs while continuously testing and optimizing performance. The role sits at the intersection of execution and experimentation, blending lifecycle marketing fundamentals with a data-driven approach to scale impact, including building and optimizing lifecycle programs for Enterprise customers and prospects, owning hypotheses and A/B testing, and bringing creative angles and lightweight experiments to improve engagement and conversion. You’ll translate broader campaign narratives into lifecycle executions, collaborate with Campaigns, Design, and Content, develop ABM playbooks with regional and field teams, work with Marketing Ops to scope briefs and oversee QA, build and maintain Marketo infrastructure (lists, engagement programs, triggers, tokens, templates), and define dashboards to track performance and ensure data quality and alignment with Salesforce while integrating AI tools to accelerate workflows. Requirements include 4+ years in Lifecycle Marketing, Demand Generation, or ABM in Enterprise B2B, 1+ year of hands-on Marketo and Salesforce experience, a proven track record of driving engagement and conversion, ABM program experience, strong segmentation and personalization skills, a creative and analytical mindset with dashboards and experimentation, excellent cross-functional communication, and demonstrated ability to apply AI tools; the role offers benefits such as equity, wellbeing support, a WFH equipment allowance, and an annual Learning & Development stipend, along with location-specific details and Miro’s commitment to diversity, belonging, and recruitment privacy.

- This role sits in Miro’s Demand Generation team and aims to drive Enterprise pipeline growth by creating and optimizing lifecycle, ABM, and nurture programs for both new logo acquisitions and existing customers. - As Senior Specialist, Demand Generation, you will own the execution and optimization of lifecycle programs, run experiments (A/B tests), and design 1:many and 1:1 campaigns in partnership with Campaigns, Design, Content, and Marketing Ops to improve engagement and conversion. - You’ll build and maintain lifecycle infrastructure in Marketo, manage engagement programs and dashboards, ensure data quality and alignment with Salesforce, and integrate AI tools to accelerate workflows. - Requirements include 4+ years in Lifecycle Marketing/Demand Gen/ABM in Enterprise B2B, 1+ year hands-on Marketo/Salesforce experience, a proven track record of driving engagement and conversions, strong analytics, and cross-functional communication skills. - The position offers benefits such as equity, wellbeing and equipment allowances, Learning & Development stipends, and a focus on diversity and inclusion, with details varying by location and a Recruitment Privacy Policy in place.

The role sits in Integrated Marketing, partnering with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, and combines a PLG + sales motion with a focus on converting high-intent users. It’s a build role to create and operate a scaled demand engine between self-serve and sales, capturing friction-point users and converting them quickly through human-led engagement with AI embedded in targeting, routing, and execution from day one. Responsibilities include launching inbound chat on high-intent surfaces, designing outbound programs with propensity modeling, owning the full funnel from first touch to conversion, and collaborating with SMB reps; also partnering with Marketing Ops on routing, enrichment, automation, implementing attribution and incrementality frameworks, and building impact dashboards. Requirements: proven experience building demand or growth motions from scratch, strong execution, deep understanding of funnel mechanics, routing, and attribution, experience with high-velocity sales teams, and a practical approach to integrating AI into workflows for targeting, routing, and decision-making. What’s in it for you: equity and benefits like wellbeing, a WFH equipment allowance, and an annual Learning & Development stipend, plus a diverse and collaborative team and information about Miro’s mission to belong, with location-specific benefits noted in the Global Miro benefits board.

The role sits in Miro's Integrated Marketing and collaborates with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics to operate a hybrid product-led plus sales motion that converts high-intent users in the funnel. It's a build-from-scratch role focused on conversion, creating a scaled demand engine between self-serve and sales, with AI embedded in targeting, routing, and execution from day one. Responsibilities include standing up inbound chat on high-intent surfaces, running outbound programs with propensity modeling, owning the full funnel from first touch to conversion, and building AI-enabled routing, enrichment, and automation with clear attribution and dashboards. Requirements include proven experience launching demand or growth motions from scratch, a strong execution mindset, deep understanding of funnel mechanics and attribution, experience with high-velocity sales teams, and a practical approach to integrating AI for targeting and decision-making. Miro offers equity, wellbeing benefits, a WFH equipment stipend, Learning & Development support, and a diverse, inclusive culture, with location-specific benefits and recruitment/privacy policies.

- The role sits in Integrated Marketing, partnering with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, and uses a hybrid PLG plus sales motion to convert high-intent users within the funnel. - The focus is on conversion, building a scaled demand engine between self-serve and sales, with AI embedded in targeting, routing, and execution from day one. - Key responsibilities include launching inbound chat on high-intent surfaces, designing outbound programs with propensity modeling, owning the full funnel from first touch to conversion, aligning with SMB reps and Marketing Ops, and building attribution dashboards while rapidly testing and iterating. - Requirements include proven experience building demand or growth motions from scratch, a strong execution instinct, deep understanding of funnel mechanics and attribution, experience with high-velocity sales teams, and a practical approach to integrating AI into workflows. - About Miro: a global company with a diverse, inclusive culture, offering benefits and growth opportunities, and a description of Miro as a visual collaboration platform with over 100 million users; recruitment privacy policies apply.

- The role sits in Miro's Integrated Marketing team, partners with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, and operates a hybrid PLG + sales motion where demand is generated inbound and monetized through self-serve and sales-assisted conversion. - The role focuses on conversion by building a scaled demand engine that sits between self-serve and sales to capture high-intent users at friction points and convert them quickly through human-led engagement, with AI embedded in targeting, routing, and execution from day one. - You’ll build and launch the engine, stand up inbound chat across high-intent surfaces (pricing, product, upgrade), design outbound programs using propensity modeling, own the full funnel from first touch to conversion, and develop routing, enrichment, and automation workflows with AI, plus define attribution and dashboards and iterate rapidly based on data. - Requirements include proven experience building and operating demand or growth motions from scratch, strong execution skills to ship quickly, deep understanding of funnel mechanics, routing, and attribution, experience working with sales teams in high-velocity environments, and a practical, AI-enabled approach that translates data into action. - What’s in it for you includes equity, wellbeing benefits, a WFH equipment allowance, an annual Learning & Development stipend, and being part of a diverse, inclusive team; Miro is a global platform serving 100M+ users and 250,000+ companies, with a mission to empower teams to create the next big thing.

- This role sits in Integrated Marketing, partnering with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, and uses a hybrid product-led and sales motion focused on conversion rather than top-of-funnel. - You’ll build and operate a scaled demand engine between self-serve and sales to capture high-intent users at friction points and convert them quickly through human-led engagement, with AI embedded in targeting, routing, and execution from day one. - Responsibilities include launching inbound chat on high-intent surfaces, designing outbound programs with propensity modeling, owning the full funnel from first touch to conversion, and building AI-enabled routing, enrichment, attribution frameworks, dashboards, and cross-functional processes with SMB reps and Marketing Ops. - Requirements include proven experience building demand or growth motions from scratch, strong execution, deep understanding of funnel mechanics and attribution, ability to work with sales in high-velocity environments, and a practical, integrative approach to AI. - Benefits include equity and global benefits, along with location-specific details, and the company emphasizes diversity, belonging and collaboration, with links to life at Miro and privacy/policy information.

This role sits in Integrated Marketing and partners with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, operating a hybrid PLG + sales motion where demand is generated inbound and monetized through a mix of self-serve and sales-assisted conversion. The focus is on converting high-intent users who are already in the funnel but aren’t converting today, by building a scaled demand engine that sits between self-serve and sales and embeds AI in targeting, routing, and execution from day one. You’ll build and launch the engine end-to-end, stand it up from zero, own the full funnel from first touch to conversion, and create inbound chat on high-intent surfaces to accelerate speed and conversion. Responsibilities include outbound programs using propensity modeling, collaboration with SMB reps, Marketing Ops for routing and automation with AI, and defining attribution/incrementality dashboards to demonstrate impact and drive rapid iteration. Requirements include proven experience building demand/growth motions from scratch, strong execution, deep funnel, routing, and attribution knowledge, cross-functional work with Sales, Marketing Ops, and Product, and a practical approach to AI; the role offers benefits such as equity, wellbeing, WFH equipment allowance, and a Learning & Development stipend, within a diverse, inclusive culture at Miro.

This role sits in Integrated Marketing, partnering with SMB Sales, and aims to convert high-intent users by building a scaled, AI-enabled demand engine between self-serve and sales. It’s a build-from-zero position focused on conversion, including standing up inbound chat on high-intent surfaces and outbound programs using propensity modeling. You’ll own the full funnel from first touch to conversion, drive pipeline and ARR, work with SMB reps for high-velocity conversion, and partner with Marketing Ops to build AI-enabled routing, enrichment, and automation with day-one attribution. Requirements include proven experience building growth motions from scratch, rapid execution, deep understanding of funnel mechanics and attribution, cross-functional collaboration with Sales/Marketing Ops/Product, and a practical AI integration approach. Miro offers equity and benefits, a diverse and inclusive culture, and information about life at Miro and recruitment privacy policy.

This role sits in Miro's Integrated Marketing team and partners with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics to operate a hybrid product-led growth and sales-assisted demand motion, where demand is largely inbound and product-driven but monetized through self-serve and sales conversions. The focus is on conversion: you’ll build a scalable demand engine that sits between self-serve and sales to capture high-intent users at friction points and convert them quickly through human-led engagement, with AI embedded in targeting, routing, and execution from day one. You’ll build and launch the engine, stand up inbound chat on high-intent surfaces, design outbound programs using propensity modeling, own the full funnel from first touch to conversion, and collaborate with SMB reps and Marketing Ops to create AI-enabled routing, enrichment, automation, attribution frameworks, and dashboards. Requirements include proven experience building demand or growth motions from scratch, strong execution and funnel expertise (routing and attribution), cross-functional work with Sales, Marketing Ops, and Product, and a practical, judicious use of AI to improve targeting and decision-making. The role offers equity and benefits (including wellbeing support, WFH equipment allowance, and an L&D stipend) within Miro’s diverse, collaborative culture that emphasizes belonging and inclusive growth; recruitment privacy policies apply.

The role sits in Integrated Marketing at Miro and collaborates with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, operating a hybrid product-led growth plus sales motion to convert high-intent users rather than just drive traffic. You’ll build and operate a scaled demand engine between self-serve and sales, including inbound chat on high-intent surfaces and outbound programs using propensity modeling, owning the full funnel from first touch to conversion with AI embedded from day one. You’ll stand up the inbound/outbound conversion engine, design dashboards, define attribution and incrementality frameworks, and partner with SMB reps and Marketing Ops to implement AI-enabled routing, enrichment, and automation with rapid testing and iteration. The role requires proven experience building growth motions from scratch, deep understanding of funnel mechanics and attribution, experience with high-velocity sales teams, and the practical use of AI to improve targeting, routing, and decision-making with sound judgment. Perks include equity, wellbeing benefits, a WFH equipment allowance, and an annual Learning & Development stipend, along with a diverse and inclusive culture and access to Miro’s Recruitment Privacy Policy.

This role sits in Integrated Marketing, partners with SMB Sales, Marketing Ops, Lifecycle, and Product Analytics, and operates a hybrid PLG + sales motion with a focus on conversion through a scaled demand engine between self-serve and sales. You’ll build from zero and own the motion end-to-end, launching inbound chat on high-intent surfaces, designing outbound programs using propensity modeling, and embedding AI in targeting, routing, and execution to convert high-intent users quickly. Responsibilities include owning the full funnel from first touch to conversion, driving high-velocity pipeline and ARR with SMB reps, and partnering with Marketing Ops to build routing, enrichment, and automation workflows with AI embedded throughout. You’ll define attribution and incrementality frameworks from day one, build dashboards to show impact, and rapidly test and iterate based on real conversion data, with a strong emphasis on data-driven action. Requirements include proven experience building demand motions from scratch, strong execution, deep understanding of funnel mechanics and attribution, experience with sales teams in high-velocity environments, and a practical, AI-enabled approach; in return, Miro offers equity, wellbeing benefits, a WFH equipment allowance, a learning stipend, and a culture focused on belonging and collaboration.